Fairness Doctrine, please come back!

Many news organizations are discussing
the possible return of the fairness doctrine, the rule that existed prior to Reagan that political views on radio and TV actually had to be balanced by opposing views. Reports say that conservatives are worried it might actually return. I wish.

Opponents like Rich Lowry argue that Rush Limbaugh is entertaining, and the market has decided that Al Franken isn't funny, and government shouldn't force media to broadcast ideas. The problem with the claim that audiences choose who to listen to is that giant corporations and rich people decide what's on the menu. Ed Schultz is a compelling liberal talk show host, but he can't get anyone to advertise on his show, because corporations don't want to sponsor someone who opposes their interests. Thom Hartmann is a very entertaining radio host, but it's hard to imagine giant corporations lining up to sponsor his message.